' Baidu Index, as one of the important parameters for positioning website keywords, plays a decisive role. Although many search engine marketers usually use Baidu Index, their understanding of Baidu Index can be said to be superficial. I hope that through my understanding The explanation of Baidu Index understanding can help many people who have doubts about this concept.
What is Baidu Index? The concept given by Baidu Encyclopedia is that the Baidu Index is used to reflect the network exposure of keywords in the past and user attention.
So what are media attention (online exposure) and user attention? User attention refers to the frequency with which a keyword is searched on Baidu every day. It is weighted to reflect the degree of attention that netizens pay to the keyword. Media attention refers to the number of news related to keywords reported by major Internet media and included in Baidu News Channel. The statistical standard is that news titles contain keywords.
How to understand user attention? In fact, it is very simple. If days are used as a unit of measurement, then user attention is equal to the number of times a user searches for keywords divided by days, and then the weighted value. Media attention is even simpler. The media refers to all Baidu news source sites. Keywords appear in the headlines of reported news, and the content of the article is related to the keywords.
' Baidu Index Address
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' ' Baidu Index is one of the most commonly used tools for workers. About Baidu Index
' ' Baidu Index is a tool that counts keyword search volume.
' ' The amount of user attention in the Baidu Index is based on Baidu web search.
' ' The stability of keyword search volume in Baidu can be obtained from the intuitive graphical display.
' ' The data of Baidu Index and Baidu Ranking are not consistent.
' ' Looking at the Baidu Index from the perspective
' ' It may happen that the website ranks on the first page of Baidu search results, but the traffic it receives is far from the Baidu Index.
' ' The search volume of keywords is calculated based on the quarterly, half-year, and one-year average, which is relatively objective.
' ' At present, Baidu Index is the main tool for keyword statistics.
' ' Keyword Trends
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