seo training

Analyzing the search traffic and keywords of the website, we found that
for general small websites, the traffic brought by target keywords accounts for the vast majority of the total search traffic of the website.
Keywords that exist on the website directory page and content page will also bring traffic, but only a small amount.
Keywords on the website that are not target keywords but can also bring search traffic are called long-tail keywords.
Long-tail keywords have the following characteristics:
They are relatively long and often consist of words or even phrases.
Exists in the content page, in addition to the title of the content page, also exists in the content.
The search volume is very low and unstable.
According to industry characteristics, some long-tail keywords in certain industries are more professional and precise, and the probability of users converting to website product customers is higher than that of the target keywords.
Large and medium-sized websites with a large number of long-tail keywords bring very large traffic.
'The main technique for focusing on large and medium-sized industry websites is to plan long-tail keywords.
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Characteristics of long-tail keywords
After understanding what long-tail keywords are, we need to understand what are the characteristics of long-tail keywords?
The number of words is generally more than the number of target keywords.
Long-tail keywords are optimized using the column pages, content pages, and topic pages of the website.
There is no limit to long-tail keywords. They are countless. A website may have thousands of long-tail keywords.
The diversity, diversity and personalization of long-tail keywords can bring more traffic to the website.
Our long-tail keywords can also be other people's target keywords. In the same way, it's the opposite.
The significance of choosing long-tail keywords
Why do many people choose long-tail keywords? What is its significance? The first thing to understand is that I believe many webmasters can see from the traffic statistics that although popular keywords and some target keywords rank well, the traffic they bring will not exceed the traffic brought by a large number of long-tail keywords. Traffic, long-tail keywords are the main source of traffic for many large websites, so adding long-tail keywords is also an important method and way to increase traffic.