The header of a website can be said to be like a landmark building or scenic spot in a city. In addition to the website, it gives users the first impression and impressive location. The navigation specifications can also make it easier for users to understand. The content of your website and what he needs.
In the process, what should you pay attention to when standardizing navigation?
Pay attention to using text-based navigation
It is recommended to use text-based navigation for website navigation. If you use pictures or formats, the search engine cannot recognize your website navigation, then the directory in the navigation must be different. It cannot be recognized, so it is not conducive to crawling by spiders at all, so the navigation is expressed in text. If you need to make a good-looking navigation style, it is recommended to use + to make a good-looking style.
Suggestions for navigation structure
Making the website structure flatter (which is better, the tree structure or the flat tree structure of the website?) will make it easier for spiders to crawl the directory.
Containing keywords in the anchor text
can increase the frequency of keywords, but not too many, which is beneficial to ranking.
Breadcrumb navigation
Let both users and spiders see clearly where they are currently. Try to avoid too much repetitive navigation in the footer.
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